Apple is in talks to begin making high-end television shows that could rival the kind of work produced by HBO and Netflix, according to a report from the Wall Street Journal.
The company has been in talks with studio executives and producers, and hopes to have something to show for its efforts by the end of 2017, according to the report.
That’s the kind of news that can send shivers down the spines — or dollar signs into the dreams — of the entire entertainment industry. Apple has long been seen as a quiet giant whose entry into the content creation industry would be a game changer. While Apple’s main business is in making products and providing distribution for TV and music, the prospect that the company — and its cash pile of $230 billion — could begin making its own content has loomed. Read more…
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