AT&T today announced a new loyalty reward for its DirecTV Now subscribers, offering free HBO for 12 months or $5 off for six months.
All existing customers with active DirecTV Now accounts that were created before March 6, 2017 can claim the loyalty reward. Customers with the “Go Big” and “Gotta Have It” plans will get 12 months of free HBO, while customers with the “Live a Little” and “Just Right” plans will get the $5 off reward.
Customers eligible for the HBO reward will be able to use their DirecTV Now login information to access HBOGo, and the HBO subscription will be listed in their Payment History as a $0 charge. Those who already have an HBO subscription will be automatically credited during the 12-month duration of the promotion.
Because the HBO add-on is priced at $5 per month, customers with the smaller plans can use their $5 credit to get free HBO access for six months.