On New Year’s Day, celebrating 2017 gave way to staring at iPhone and iPad screens as the App Store posted the single biggest sales day in its almost nine-year history. Customers tapped out $240 million in purchases on Jan. 1.
Apple touted that stat and more of its latest App Store numbers in a release today, revealing that 2016 was a big year for its developers and that Super Mario Run, flawed as it may be, was a holiday download juggernaut.
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According to Philip Schiller, Apple’s senior vice president of Worldwide Marketing, the App Store made over $20 billion for developers in 2016, a 40 percent increase over last year. Since its 2008 inception, the App store has netted developers over $60 billion. Read more…